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Learn more about the Zee.Dog brand, how it got to where it is and where it is going.
In This Episode
- Who Thadeu is and what Zee.Dog is about
- The inspiration behind Zee.Dog
- How Zee.Dog gives back to dogs
- The importance of profit for growth
- What happens to a pet if it doesn’t get adopted
- Roadblocks Thadeu ran into and how he worked through them
- Growth at Zee.Dog
- Zee.Dog vending machines
- AB testing in real world environments
- Showing casing a brand online
- Building a global community of dog lovers
- Dogs on social media
- Optimizing social media posts
- Selling a dream and a lifestyle
- Getting people to activate as clients and referrals
- Brand retention
- Spending money to learn