Actionable Digital Marketing Blog

How NOT to Hit “Self-Destruct” on Your Startup
How NOT to Hit “Self-Destruct” on Your Startup
Business

How NOT to Hit “Self-Destruct” on Your Startup

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*Note the below is satire Congratulations! You’ve come up with some new, exciting SaaS idea and you’re actually taking it to market. We already know your story: After a few pints a few weeks back, you and a buddy got to talking about the inefficiencies of some niche problem in your lives and voila! Like a …

7 Ways to Make Slack MUCH More Powerful
7 Ways to Make Slack MUCH More Powerful
Business

7 Ways to Make Slack MUCH More Powerful

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While Slack was initially set up with the intention to ease communication between coworkers, it seems to have become the new social network where people are spending their workdays, slowly making its way outside of our professional lives. There’s no denying its popularity; it has 4 million daily active users, with 77 of the Fortune …

Grab The Media’s Attention With These PR Strategies
Grab The Media’s Attention With These PR Strategies
Business

Grab The Media’s Attention With These PR Strategies

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Building a startup requires a lot of resources, effort, and a well-constructed business strategy. One aspect of the company that can get pushed to the side during such busy times is public relations (PR). This may not seem as vital as the actual product or marketing and finance operations, but having a good PR strategy can go a long …

What Rebranding Ourselves Taught Us
What Rebranding Ourselves Taught Us
Business

What Rebranding Ourselves Taught Us

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Llanfairpwllgwyngyllgogerychwyrndrobwyll-llantysiliogogogoch. Now, let me clarify, I did not fall asleep on my keyboard while typing. That is the actual name of a town in Wales. And to answer your next question…no I don’t have the first clue on how to pronounce it. But if you’re really keen to hear it, this weatherman nails it! I’m …